28–31 January 2027 · Provisional programme

Four days. Two experiences.

Two days to grow your business. Two days to discover, taste and buy.

Provisional programme.

Four days. Two experiences.

Two days to grow your business. Two days to discover, taste and buy.

28 31 28–31 JANUARY 2027 Four days · Two experiences.

Thursday 28 January

Official opening & International business

Professionals
Official opening & International business

Welcome of official delegations, exhibitors and international buyers.

Official opening ceremony, speeches and tour of the stands.

International forum “Tunisian olive oil and dates: competitiveness, export and winning new markets”.

Lunch break and networking.

International B2B sessions between producers, exporters, importers, distributors and purchasing centres.

Presentation of cooperation opportunities and possible signing of trade agreements.

Friday 29 January

B2B, Export & Innovation

Professionals
B2B, Export & Innovation

Welcome of buyers and economic delegations.

Targeted B2B meetings by market, sector and product category.

Networking break.

Conference “Packaging, certification, traceability and promotion of Tunisian products internationally”.

Additional B2B meetings, trade negotiations and professional tours of the stands.

Innovation, new products and processing and packaging solutions.

Saturday 30 January

Tasting, gastronomy & direct sales to the public

General public
Tasting, gastronomy & direct sales to the public

Opening to the general public and start of direct sales.

Free tastings and discovery of the different varieties of olive oil and dates.

Show cooking with olive oil, dates and derivative products.

Gastronomic events and regional specialities.

Culinary competition and tasting workshops.

Commercial events, promotional offers and direct sales to visitors.

Tastings, discoveries, events and direct sales.

Sunday 31 January

SIHOD Grand Market, tasting & closing

General public
SIHOD Grand Market, tasting & closing

Opening to the general public.

SIHOD Grand Market and direct sales of olive oil, dates and derivative products.

Tastings and gastronomic demonstrations.

Family events, regional products and meetings with producers.

Special closing offers.

SIHOD Awards, recognition of exhibitors and innovative products, followed by the closing ceremony.

Final tastings, sales and closing of the exhibition.

Tastings, direct sales, promotions and events.

Provisional programme.